Hotel industry focus Target hotels and resorts as the primary market given eMarketing360’s history as a leading provider of interactive marketing products to major hotels and chains such as Marriott, Hilton, Starwood, Hyatt, Omni, Loews, and Intercontinental. Emphasize upsell opportunities with current hotel clients for expanded digital presentations, mobile-friendly demos, and new product features.
Global reach Leverage the capability to deliver compelling presentations anywhere in the world, appealing to hotel brands expanding internationally or adding properties in new regions. Highlight phased implementations and scalable web/mobile solutions to support global sales teams.
Revenue leverage With a revenue range of 10M to 25M and a long-standing hotel client base, pursue enterprise contracts, annual platform licenses, and premium add-ons. Position as a trusted vendor with brand-name endorsements to accelerate procurement cycles within hotel groups.
Growth potential Explore upsell of additional interactive marketing products, analytics, and customization capabilities to existing clients. Present roadmap for product innovations described as organic by design and constantly improved to align with evolving hotel marketing needs.
SMB collaboration Although current client base includes large brands, consider mid-market hotels and independent properties connected to major brands as potential pilots for scalable pilot programs. Offer flexible pricing and rapid deployment to win smaller chains that can scale to enterprise.