Large Passenger Base With approximately 144 million passengers transported annually, CP boasts a significant customer volume that presents substantial opportunities for service enhancements, passenger experience solutions, and ticketing platform upgrades.

Strategic Asset Acquisition The recent purchase of 117 trains from Alstom indicates ongoing infrastructure expansion, creating potential sales avenues for maintenance, spare parts, and train-related technology solutions.

Investment in Digital Campaigns The launch of the 'Promo +' marketing campaign highlights a focus on increasing ridership through promotional offers, presenting opportunities for digital marketing, customer engagement platforms, and loyalty program solutions.

Sustainability and Social Role As a government-owned entity committed to economic development and social cohesion, there is potential for collaboration on sustainable transportation projects, green technology, and government-funded mobility initiatives.

Growing Market Presence Participation in events like SonicBlast Fest 2025 signals active brand engagement and community involvement, which can be leveraged to promote innovative travel services, branding opportunities, and partnerships with entertainment venues.