Market Expansion Expand beyond France by entering nearby European markets using localized content and currencies; emphasize cross border fulfillment with Mondial Relay and run targeted social campaigns to seed demand.

Bundle Strategy Develop themed product bundles for interior and exterior decor to boost average order value; feature ready made mood boards and cross sell recommendations on the homepage and category pages.

Data Driven Marketing Leverage Google Analytics Enhanced Ecommerce to uncover best selling categories, conversion funnels, and high intent segments; tailor retargeting and email campaigns and optimize paid social strategy.

Mobile Optimization Maximize the PWA and mobile stack to improve speed and create proactive engagement through push notifications, reducing cart abandonment and driving seasonal decor promotions.

Logistics Partnerships Strengthen logistics and wholesale channels using Mondial Relay capabilities; explore B2B partnerships with interior designers, small retailers, hotels, and event planners to widen distribution and secure bulk orders.