Longstanding Industry Presence Empire Education Group has a history of nearly 80 years in the cosmetology education sector, establishing a strong reputation for quality training and career placement support, which presents an opportunity to position complementary products or services to enhance their educational offerings.

Recent Program Expansion The launch of the Esthetics program at Empire Beauty School in Glen Burnie indicates a strategic move to diversify their curriculum and attract students interested in skincare and wellness, creating potential sales avenues for related beauty products and educational tools.

Strong Market Position With an annual revenue estimated between 50 and 100 million dollars and a sizable workforce of up to 1000 employees, Empire is a major player in beauty education that may be interested in innovative solutions to improve operational efficiency and student engagement.

Collaborative Opportunities The merger with Regis Corporation and ongoing partnerships highlight Empire's openness to strategic alliances, presenting a pathway for introducing technology solutions, branding collaborations, or integrated marketing strategies.

Focus on Digital Outreach Utilizing platforms like TikTok, Facebook, and Google Ads, Empire actively engages with prospective students online, indicating an openness to advanced digital marketing tools and analytics services to optimize recruitment and brand visibility.