Diversified Financing Empower Group offers a broad suite of financing products including revenue-based funding, cash advances, inventory financing, PO financing, equipment leasing, lease backs and personal lines of credit. This enables a single partner to address multiple SMB needs across working capital, growth capital and capital expenditure. Target opportunities include growth-minded retailers, manufacturers, distributors and service firms, with bundled or multi-product deals and streamlined underwriting for higher deal size.

Flexible Funding The revenue-based funding model links repayment to actual revenue, reducing payment burden during slow periods and supporting scale during good times. This can appeal to seasonal or high-variance businesses such as e-commerce, restaurants, contractors or wholesalers. Sales approach: present tailored funding ranges, speedier approvals, and performance-based scenarios that align with customers’ cash flow cycles.

Local Market Headquartered in Long Island City with access to the NYC metro SMB ecosystem, there are strong referral and partnership opportunities with local banks, accountants, brokers, chambers of commerce and industry associations. Pursue regional campaigns and referral programs to capture nearby SMBs in hospitality, retail, manufacturing and professional services.

Digital & Platforms Powered by a digital-forward stack and SEO presence, there is upside in accelerating lead generation and integrating with partner platforms such as e-commerce, POS, ERP or CRM systems. Opportunities include white-label or co-branded financing experiences within partner channels and API-enabled funding workflows for online sellers and distributors.

Service Differentiator A strong emphasis on customer service can be leveraged to win SMBs underserved by traditional banks. Highlight high-touch relationship management, flexible terms and fast funding cycles in outreach, backed by customer success case studies and a consultative sales approach.