Brand Partnership Opportunities Epic Records has recently hired a senior director of brand partnerships, indicating a focus on collaborations with other companies. This presents an opportunity for businesses looking to associate their brands with Epic Records artists or music events.

Augmented Reality Marketing Collaboration By partnering with creative companies like Mojo Supermarket to launch augmented reality filters for artist promotions, Epic Records showcases innovation in marketing. Businesses in the tech or creative industries could explore collaborations in this space with Epic Records.

Industry Expertise Collaboration The partnership with General Sound Studio demonstrates Epic Records' willingness to collaborate with industry experts to provide exposure for rising musicians. Businesses offering related services could explore partnerships to leverage Epic Records' influence for mutual benefit.

Expanding Partnerships to New Industries Collaborations with General Insurance Quote and General Motors show Epic Records' interest in expanding beyond music into new industries. This presents opportunities for businesses in insurance, automotive, and related sectors to explore partnerships with Epic Records.

Leadership Appointment Signaling Growth The appointment of Ezekiel Lewis as president signals growth and strategic direction at Epic Records. Businesses looking to engage with key decision-makers within the company could leverage this leadership change for potential sales opportunities.