ettitude Employee Directory
RetailCalifornia, United States11-50 Employees
Ettitude is a Los Angeles-based retailer and material-innovation company focused on delivering healthier, more sustainable fabrics for the home textiles market. It has developed CleanBamboo fibers used in bedding and other home products described as soft, breathable, cooling, and hypoallergenic. All products carry climate-neutral certification and emphasize water saving and ethical production, with the company operating as a B corporation and donating 1% of sales to environmental nonprofits through 1% for the Planet. The broader aim is to reduce environmental impact while supporting the health of people and the planet. The brand targets consumers seeking sustainable, health-conscious bedding and home textiles. In 2025, Ettitude partnered with SleepSpace to conduct a 21-day sleep study comparing its bamboo lyocell sheets with standard cotton bedding.