Etuma

Information ServicesSouthwest Finland, Finland2-10 Employees

Etuma offers a service that categorizes customer text feedback to reveal what people are saying and ranks topics and sentiment by importance. It operates in real time across ten languages and also assigns sentiment to each category, indicating positive or negative aspects of products, services, people, processes, brands, or campaigns. This combination supports timely decision-making in acute situations and helps clarify the drivers behind customer opinions.

Targeting organizations processing large volumes of customer feedback, the platform presents findings in a structured and visually understandable format to surface opportunities that might otherwise be missed. It blends linguistic analysis with information technology and industry-specific knowledge in a real-time semantic analysis tool, and is based in Helsinki, Finland.

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