Strong Sustainability Commitment Executive Shaving emphasizes environmentally friendly practices through curated brand selections and eco-conscious ingredients, presenting an opportunity to promote sustainable product lines and eco-friendly packaging solutions.

Expanding Product Range Recent launches such as synthetic brushes, skincare, and fragrances suggest ongoing innovation and product diversification, providing potential for partnership in new grooming categories and exclusive product collaborations.

Digital Presence & Tech Stack Utilizing platforms like Shopify, AWS, and social media indicates a solid e-commerce foundation, opening avenues for digital marketing services, personalized advertising, and technological integrations to boost online sales.

Market Niche & Positioning As a mid-sized retailer with a focus on grooming and personal care, there is potential to cross-sell complementary grooming accessories, premium products, and bespoke solutions to their existing customer base.

Growth Potential While revenue remains under one million dollars, targeted sales strategies and premium product offerings can help scale operations, especially by leveraging their Scottish heritage and quality drove brand identity for market differentiation.