Award Proven Reliability Leverage the company’s history of Angie's List Super Service Awards to position Extra Step Cleaning as a trusted, high-quality service provider to potential B2B and residential clients, highlighting reliability and customer satisfaction in outreach.

Local Prestige Target Saint Louis area employers, property managers, and commercial clients by emphasizing local recognition and top-reviewed status to win local contracts, facility cleaning partnerships, and recurring service engagements.

Growth Potential With a lean team and revenue in the mid-range for its size, present scalable service bundles and subcontracting opportunities to larger cleaning networks or facility management firms seeking dependable partners for regional expansion.

Digital Footprint Utilize existing tech stack including Google Analytics and a WordPress-based site to deploy targeted digital marketing campaigns, SEO improvements, and lead capture forms aimed at converting inquiries into service contracts.

Competitive Positioning Differentiate from large national players by emphasizing boutique, responsive service with award-winning credentials; offer pilot programs or trial periods to win long-term contracts with commercial properties and multi-site facilities.