Insights

Market Potential Eyeconic operates in retail eyewear with a modest size (51-200 employees) and revenue in the 1M-10M range, suggesting opportunity for growth-focused partnerships, cross-sell with eye care services, and wholesale or co-branding initiatives with larger optometry networks.

Technology Leverage Active tech stack including Optimizely, AWS, Salesforce and data/analytics platforms indicates readiness for digital marketing partnerships, personalized product recommendations, and attribution-driven campaigns to scale online sales and customer retention.

Strategic Alliances Strong ties to the VSP network and a national reach through doctors and eye care professionals create sales opportunities for bundled eye exams, frame purchases, and contact lens packages, leveraging existing healthcare affiliations.

Omnichannel Expansion New store openings in major markets (e.g., Chicago) and online presence present opportunities for store-in-store programs, co-marketing with optometry practices, and region-specific promotions to drive foot traffic and online conversions.

Brand Positioning Focus on inclusivity with diverse frame options (petite to extended-fit) and value-added features like 25-point inspections and free returns positions Eyeconic as a quality-centric, customer-friendly partner for premium eyewear campaigns and loyalty initiatives.

Similar companies to Eyeconic

Eyeconic Tech Stack

Eyeconic uses 8 technology products and services including Optimizely, Amazon Web Services, Salesforce, and more. Explore Eyeconic's tech stack below.

Eyeconic's Email Address Formats

Eyeconic uses at least 5 email formats:
Eyeconic Email FormatsExamplePercentage
First.Last@vsp.comJohn.Doe@vsp.com
81%
FirstLast@vsp.comJohnDoe@vsp.com
9%
FirstLa@vsp.comJohnDo@vsp.com
6%
First.L@vsp.comJohn.D@vsp.com
4%
FLast@eyeconic.comJDoe@eyeconic.com
100%

Frequently Asked Questions

What is Eyeconic's official website and social media links?

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Eyeconic's official website is eyeconic.com and has social profiles on LinkedIn.

How much revenue does Eyeconic generate?

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As of October 2026, Eyeconic's annual revenue is estimated to be $1M - $10M.

What is Eyeconic's NAICS code?

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Eyeconic's NAICS code is 44-45 - Retail Trade.

How many employees does Eyeconic have currently?

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As of October 2026, Eyeconic has approximately 145 employees across 5 continents, including North America, Africa and Asia. Key team members include Managing Director: J. O., Marketing Manager - & Co Founder: H. S. and Billing Specialist: O. W. Explore Eyeconic's employee directory with LeadIQ.

What industry does Eyeconic belong to?

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Eyeconic operates in the Retail industry.

What technology does Eyeconic use?

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Eyeconic's tech stack includes Optimizely, Amazon Web Services, Salesforce, Simpli.fi, StackAdapt, Agentforce, Qualtrics and Tealium.

What is Eyeconic's email format?

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Eyeconic's email format typically follows the pattern of First.Last@vsp.com. Find more Eyeconic email formats with LeadIQ.
Eyeconic logo

Eyeconic

RetailCalifornia, United States51-200 Employees

Eyeconic is a mid-sized eyewear retailer based in Sacramento, California, founded in 2011 by VSP, a not-for-profit organization. The business focuses on helping customers find eyewear and contact lenses while prioritizing eye health and wellness, backed by access to a network of more than 38,000 doctors. Each purchase undergoes a 25-point inspection to ensure fit and quality, with single-vision lenses included in the price, and free frame adjustments available during service.

The company serves consumers seeking glasses, contacts, and vision-care services, integrating with the broader vision-care ecosystem and offering potential savings for those with vision insurance. In March 2026, Eyeconic announced the introduction of the SS26 optical collection, reflecting ongoing product expansion.

Section iconCompany Overview

NAICS Code
44-45 - Retail Trade
Employees
51-200

Section iconFunding & Financials

  • $1M - $10M

    Eyeconic's revenue is estimated to be in the range of $1M - $10M

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