Growth potential Fabric Selection is a mid-sized design services firm with revenue in the 10-25M range and 11-50 employees, indicating an established customer base and capacity for larger client engagements or repeat business through expanded product lines.

Product expansion Recent news of a major new product line slated for Spring/Summer 2020 suggests opportunities to upsell design services, fabric sourcing, and turnkey project support to retailers, interior designers, and fashion brands seeking expanded offerings.

E-commerce readiness The tech stack includes shopping cart functionality, payment integrations (Google Pay, Amazon Pay), and online mapping, signaling a strong online storefront posture that can be leveraged for targeted digital outreach, promotions, and streamlined B2B orders.

Geographic focus Headquartered in Los Angeles with a design services footprint, there are potential synergies with nearby fabric districts and production studios, enabling localized sales motions, partnerships, and showroom-style demos for interior designers and textile buyers.

Competitive context With peers like Mood Fabrics and B&J Fabrics in the same market, there is clear demand for premium fabric design services; a proactive sales approach could emphasize unique product lines, speed to market, and differentiated design consultations to capture share.