Insights

Startup to Shutdown FairShake operated as a consumer dispute resolution fintech-like service with a notable 5-year run, suggesting a cautious market appetite for consumer justice tech and a potential opportunity to target remaining users, customers of legacy services, or successors in the space.

High Impact Validation Recognition as TIME Best Invention 2020 and press coverage from USA Today, TechCrunch, and The New York Times indicate strong market validation and potential credibility leverage for partnerships, content marketing, or co-branded consumer advocacy initiatives.

Funding & Growth Gap Seed funding of three million dollars and reported revenue in the tens of millions imply a capital-efficient model with a significant revenue footprint for a small team, signaling potential for acquisition discussions, licensing of IP, or white-label opportunities.

Tech & Channels Tech stack comprises digital advertising (Google Ads, Microsoft Advertising), WordPress, analytics and CRM tooling (Segment), and trust signals (Trustpilot), suggesting opportunities to sell to similar consumer services for growth marketing, onboarding optimization, and trust-building features.

Market & Competition Operating in consumer dispute resolution with proximity to entities like JAMS and consumer protection domains indicates a fragmented market with potential partnerships or channel collaboration with large dispute resolution or consumer finance players seeking to streamline claims and empower customers.

Similar companies to FairShake

FairShake Tech Stack

FairShake uses 8 technology products and services including Google Ads, Microsoft Advertising, WordPress, and more. Explore FairShake's tech stack below.

FairShake's Email Address Formats

FairShake uses at least 3 email formats:
FairShake Email FormatsExamplePercentage
Last@fairshake.comDoe@fairshake.com
60%
FLast@fairshake.comJDoe@fairshake.com
27%
First@fairshake.comJohn@fairshake.com
13%

Frequently Asked Questions

What is FairShake's official website and social media links?

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FairShake's official website is fairshake.com and has social profiles on LinkedIn and Crunchbase.

How much revenue does FairShake generate?

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As of September 2026, FairShake's annual revenue is estimated to be $10M - $25M.

What is FairShake's NAICS code?

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FairShake's NAICS code is 81 - Other Services (except Public Administration).

How many employees does FairShake have currently?

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As of September 2026, FairShake has approximately 8 employees across 3 continents, including North America, Asia and Europe. Key team members include Owner: W. L., Lead Engineer: B. H. and Resolution Specialist: C. U. Explore FairShake's employee directory with LeadIQ.

What industry does FairShake belong to?

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FairShake operates in the Consumer Services industry.

What technology does FairShake use?

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FairShake's tech stack includes Google Ads, Microsoft Advertising, WordPress, Segment, Google Workspace, Mailgun, Trustpilot and WP Engine.

What is FairShake's email format?

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FairShake's email format typically follows the pattern of Last@fairshake.com. Find more FairShake email formats with LeadIQ.

How much funding has FairShake raised to date?

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As of September 2026, FairShake has raised $3M in funding. The last funding round occurred on Mar 02, 2020 for $3M.
FairShake logo

FairShake

Consumer ServicesCalifornia, United States2-10 Employees

FairShake was a consumer services startup based in Oakland, California, focused on helping ordinary people secure fair outcomes in disputes with large companies. The service provided an online, expert-supported path for consumer arbitration, aiming to simplify what is typically a bureaucratic process for individuals. Its target audience comprised everyday consumers seeking remedies when major brands challenged their rights. After operating for about five years, the company shut down at the end of 2023.

During its life, FairShake gained recognition from TIME as a Best Invention of 2020, highlighting its contribution to consumer justice. In 2019, it partnered with DoNotPay to collaborate on consumer claims, reflecting its role within a broader ecosystem of tools addressing disputes with big corporations.

Section iconCompany Overview

NAICS Code
81 - Other Services (except Public Administration)
Employees
2-10

Section iconFunding & Financials

  • $3M

    FairShake has raised a total of $3M of funding over 1 rounds. Their latest funding round was raised on Mar 02, 2020 in the amount of $3M as a Seed.

  • $10M - $25M

    FairShake's revenue is estimated to be in the range of $10M - $25M

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