Global Reach FCB Global operates in 80 countries with 120 offices, providing a vast network for potential sales and partnerships across diverse local markets.

Tech-Forward Approach Utilizing tech tools like React, Google Tag Manager, and InVision, FCB Global demonstrates a commitment to innovation. Offering tech-based solutions might appeal to tech-savvy clients.

Competitive Landscape Being part of Interpublic Group and competing with renowned agencies like Saatchi & Saatchi and McCann Worldgroup suggests a strong position in the industry. Highlighting this competitive edge can attract clients looking for established partners.

Sustainability Focus With a focus on significantly changing consumer behavior for the benefit of society, FCB Global's emphasis on societal impact aligns with the growing trend of ethical consumerism. Leveraging this ethos in sales pitches can resonate with socially conscious clients.

Market Potential As a billion-dollar revenue company, FCB Global's financial stability indicates that it can handle large-scale projects. Positioning themselves as a reliable partner for substantial campaigns could appeal to clients seeking long-term collaborations.