Public sector focus Target the Fels Institute as a boutique public management program within a leading research university. Sales opportunities could include governance training partnerships, custom executive education for public sector leaders, and collaborative research initiatives that leverage Penn’s network.

Global outreach Leverage the international student presence and global leadership angle to propose cross-border programs, online certificate offerings, and alumni or partner institution collaborations that expand visibility and revenue beyond the local market.

Tech integration Position digital and analytics capabilities to support curriculum delivery and student engagement—offer platforms for learning analytics, campus experience enhancements, and secure data handling to address privacy concerns in higher education.

Security and compliance Address ongoing data privacy and security considerations highlighted by recent privacy and data breach news. Propose compliance-focused solutions, risk assessments, and training modules that reputationally align with Penn’s stature.

Funding and scale Present scalable offerings suitable for a smaller program with potential for growth—short executive workshops, grant-enabled research partnerships, and sponsored fellowships that align with Fels’ mission and budget realities.