Insights

Niche Manufacturing Focus Fenix Ammunition operates in the specialized defense and space manufacturing industry with a strong emphasis on high-quality ammunition, appealing to shooting enthusiasts and professionals who prioritize reliability and safety in their products.

Localized Revival The company's strategic focus on revitalizing Detroit's historic 'Arsenal of Democracy' legacy presents an opportunity to target local markets, government contracts, and regional security agencies interested in supporting domestic manufacturing efforts.

Quality Transparency With a 'cradle to grave' traceability process from components to finished products, Fenix can position itself as a premium supplier to customers who value detailed quality control and safety assurances, opening avenues for premium pricing and brand differentiation.

Digital Engagement Utilizing modern digital marketing channels like social media advertising, reviews, and loyalty programs, Fenix is well-positioned to expand its online customer base, especially among shooting sports enthusiasts and small-scale retailers.

Growth Potential Despite current revenues below one million dollars, the company's focus on quality and local manufacturing presents growth opportunities through niche markets, government procurement, and expanding its product line to capture a larger share in the ammunition and defense sectors.

Similar companies to Fenix Ammunition

Fenix Ammunition Tech Stack

Fenix Ammunition uses 8 technology products and services including Twitter Ads, Cart Functionality, jQuery, and more. Explore Fenix Ammunition's tech stack below.

  • Twitter Ads
    Advertising
  • Cart Functionality
    E-commerce
  • jQuery
    Javascript Libraries
  • Yotpo Loyalty & Referrals
    Loyalty And Gamification
  • Yotpo Reviews
    Online Review Management
  • reCAPTCHA
    Security
  • Google Tag Manager
    Tag Management
  • Facebook
    Widgets

Media & News

Fenix Ammunition's Email Address Formats

Fenix Ammunition uses at least 1 format(s):
Fenix Ammunition Email FormatsExamplePercentage
First@fenixammo.comJohn@fenixammo.com
50%
First@fenixammo.comJohn@fenixammo.com
50%

Frequently Asked Questions

Where is Fenix Ammunition's headquarters located?

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Fenix Ammunition's main headquarters is located at 42920 Ten Mile Road, Unit 16-18. The company has employees across 1 continents, including North America.

What is Fenix Ammunition's official website and social media links?

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Fenix Ammunition's official website is fenixammo.com and has social profiles on LinkedIn.

What is Fenix Ammunition's SIC code NAICS code?

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Fenix Ammunition's SIC code is 3761 - Guided Missiles and Space Vehicles NAICS code is 336414 - Guided Missile and Space Vehicle Manufacturing.

How many employees does Fenix Ammunition have currently?

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As of December 2025, Fenix Ammunition has approximately 2 employees across 1 continents, including North America. Key team members include Vice President: K. N.General Manager: J. N.. Explore Fenix Ammunition's employee directory with LeadIQ.

What industry does Fenix Ammunition belong to?

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Fenix Ammunition operates in the Defense and Space Manufacturing industry.

What technology does Fenix Ammunition use?

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Fenix Ammunition's tech stack includes Twitter AdsCart FunctionalityjQueryYotpo Loyalty & ReferralsYotpo ReviewsreCAPTCHAGoogle Tag ManagerFacebook.

What is Fenix Ammunition's email format?

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Fenix Ammunition's email format typically follows the pattern of First@fenixammo.com. Find more Fenix Ammunition email formats with LeadIQ.

When was Fenix Ammunition founded?

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Fenix Ammunition was founded in 2016.

Fenix Ammunition

Defense and Space ManufacturingMichigan, United States2-10 Employees

Fenix Ammunition is a family owned business dedicated to providing the highest quality, yet affordable ammunition possible.  Located in the Metro Detroit area, we seek to remind others that Detroit was once the 'Arsenal of Democracy' by bringing ammunition manufacturing back to the area.

As shooting enthusiasts, we were tired of the constant problems associated with 'range ammo' and run-of-the-mill reloads we encountered.  With our experience in manufacturing, it was obvious that quality was taking a backseat to quantity, and we knew there had to be a better way.  Our goal was to throw out the standard way of doing things, ignore what we had been told by our competition, and create a process from scratch with one aim: building ammunition as if our customer's lives may one day depend on it.

Our process was designed from the ground-up to allow 'cradle to grave' tracing from component parts to finished product.  We are confident that our dedication to quality will translate to a more enjoyable experience for our customers, and ultimately, change the way in which ammunition is manufactured.

Section iconCompany Overview

Headquarters
42920 Ten Mile Road, Unit 16-18
SIC Code
3761 - Guided Missiles and Space Vehicles
NAICS Code
336414 - Guided Missile and Space Vehicle Manufacturing
Founded
2016
Employees
2-10

Section iconMedia & News

Section iconFunding & Financials

  • $1M

    Fenix Ammunition's revenue is estimated to be in the range of $1M

Section iconFunding & Financials

  • $1M

    Fenix Ammunition's revenue is estimated to be in the range of $1M

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