Customer Engagement Ferrari Of New England emphasizes personalized service through online inventory browsing, test drive scheduling, and financing inquiries, presenting opportunities to offer tailored finance packages and concierge services to high-end clients.

Brand Loyalty Its focus on luxury vehicle sales and exceeding customer expectations suggests potential for upselling exclusive models and maintenance plans to existing clients invested in the Ferrari brand.

Digital Presence Utilizing multiple social media platforms and web analytics tools indicates an active digital marketing approach, providing avenues to promote special events, new arrivals, and personalized communication to attract affluent car enthusiasts.

Market Position With a revenue range of 10 to 25 million dollars and a boutique size, there is an opportunity to develop premium services, such as bespoke customization or exclusive memberships, to deepen customer relationships and increase transaction values.

Growth Potential Given its recent focus on online engagement and luxury market positioning, Ferrari Of New England can expand its sales through strategic partnerships with luxury brands and expanded regional advertising to attract new high-net-worth clients.