Strategic investments Ferris State University College of Business is actively expanding campus infrastructure and student experience with multi-million dollar projects, including a $38M Stadium Hall and a $22M Jim Crow Museum, indicating appetite for partnerships around facilities, on-campus programs, and experiential learning initiatives.

Student experience tech The university is developing a custom application to enhance the student experience in collaboration with industry partners, signaling opportunities for technology providers in education tech, student engagement platforms, data analytics, and campus-wide digital solutions.

Industry engagement Participation in industry events like FABTECH Expo and active broadcasting hires suggest strong ties to manufacturing, media, and professional services, opening avenues for sponsored programs, co-op placements, industry-specific curricula, and corporate partnerships.

Brand and recognition Ferris State is positioned as a top program in multiple polls and recognized in sports and GLIAC rankings, presenting a persuasive platform for partnerships with athletics, marketing, and sponsorships to raise visibility and student recruitment.

Growth in capability With a lean staff footprint (11-50 employees) and revenue under one million, there is potential for scalable partnerships in cloud-based or modular solutions, analytics, and services that deliver high impact with affordable implementation for a smaller, agile institution.