Community Engagement Ferris State University actively participates in local events such as art festivals, athletic regional previews, and career expos, indicating a strong community presence and potential opportunities to collaborate on sponsorships, educational programs, or community-driven initiatives.

Academic Programs With a focus on career-oriented business programs that adapt to evolving industry needs, there are prospects to develop corporate partnerships for internships, capstone projects, and guest lecturing opportunities aligned with current market trends.

Digital Presence Ferris State employs various digital tools and platforms such as LinkedIn, Facebook Pixel, and Open Graph, demonstrating openness to digital marketing collaborations, targeted outreach, and online engagement strategies to enhance visibility and student recruitment.

Revenue Potential Operating with an estimated revenue of under $1 million, Ferris State presents opportunities for customized sponsorships, grants, or funding partnerships focused on expanding its educational impact and extracurricular activities.

Sports & Extracurriculars Recent hires and participation in regional sports events suggest a vibrant athletics program, which could be a gateway for brand engagement through sports sponsorships, merchandise collaborations, and youth or community sports initiatives.