Strategic partnerships Leverage Smuttynose Brewing Co.’s growth through acquisitions and collaborations, such as Five Boroughs Brewing Co. and Forbidden Root, to identify cross‑sales opportunities with adjacent brands, distribution channels, and co‑brand events.
Integrated campus appeal Target hospitality and retail partners with Smuttynose’s on-site Experience—retail store, tasting bar, and Hayseed Restaurant—to propose co‑marketing, exclusive tap handles, event sponsorships, and seasonal product collaborations.
LEED certified scale Position sustainability as a selling point for B2B buyers and hospitality groups by highlighting the LEED Gold certified brewery and rustic‑modern campus as a magnet for environmentally conscious consumers and premium venue partnerships.
Technology enabled Utilize the existing tech stack (HubSpot Analytics, Magento, WordPress, SAP) to deliver targeted B2B campaigns, partner portals, and seamless wholesale ordering, enhancing lead capture and order fulfillment for distributors and retailers.
Growth-ready portfolio Capitalise on leadership and recent brand expansion, including Five Boroughs and Island District Cocktails, to pitch a diversified craft portfolio, co‑pack opportunities, and regional distribution deals to retailers seeking varied craft offerings.