Sustainability leverage Global focus on sustainable extracts and a ‘bush to bottle’ model suggests buyers in food, beverage and dairy are prioritizing sustainable sourcing. Use this to position Finlay as a partner for brands seeking high quality, responsibly sourced flavors and clean label options.

Natural beverage expansion Recent acquisition to strengthen natural beverages and North American foodservice capabilities indicates growth in the natural segment. Target beverage formulators and coffee/tea operators seeking natural, fruit-based or clean-label flavorings and turnkey solutions.

Health & safety leadership Promotion of a health and safety executive in Argentina signals strong operational standards. Approach global buyers who value compliant supply chains and rigorous safety practices, potentially easing audits and accelerating supplier qualification.

Collaborative innovation Attention to customer-led market solutions and artful collaborations (RTD cold brew with Reborn Coffee; IWD Global Forum) shows openness to co-development. Propose co-creation opportunities for new flavor profiles, platform beverages, or limited edition launches.

Strategic partnerships Active partnerships with retailers and climate/accounting initiatives (EcoAct FLAG) imply readiness to align with customers’ ESG and compliance goals. Leverage to engage brands prioritizing sustainability reporting and responsible sourcing in procurement conversations.