Insights

Strategic Market Expansion Finsbury Food Group's recent acquisition of Flower & White Ltd and Lola's Cupcakes highlights their aggressive growth strategy in high-growth bakery segments and innovative snacking markets, presenting opportunities for suppliers of premium bakery ingredients and specialized packaging solutions.

Product Innovation Focus The company's launch of new product lines such as Little Big Cake and Wicked celebration cakes, along with high-profile collaborations, indicates a commitment to innovation and premium offerings, which could be attractive to suppliers of unique ingredients, decorative elements, and bakery technology solutions.

Market Presence & Partnerships Finsbury’s partnerships with well-known brands like Swizzels and their engagement in award-winning product development, including finalist status in industry awards, suggest strong market positioning and potential collaboration opportunities across licensing, co-branding, and distribution channels.

Product Portfolio Diversity With a diverse portfolio encompassing breads, cakes, bakery snacks, and licensed celebration cakes, Finsbury serves a wide retail and hospitality customer base, creating opportunities for suppliers of versatile ingredients, packaging, and food safety solutions tailored to various bakery categories.

Leadership & Growth Strategy The appointment of a new group product and innovation director underlines a focus on strategic innovation and product development, signaling opportunities for sales teams offering cutting-edge bakery technologies, R&D support, and trend-focused ingredients to align with Finsbury’s growth ambitions.

Similar companies to Finsbury Food Group

Finsbury Food Group Tech Stack

Finsbury Food Group uses 8 technology products and services including Cloudflare Web Optimizations, GDPR, jQuery CDN, and more. Explore Finsbury Food Group's tech stack below.

  • Cloudflare Web Optimizations
    Analytics
  • GDPR
    Certificates
  • jQuery CDN
    Content Delivery Network
  • oEmbed
    Dev Tools
  • ABB Robotics
    Operations
  • Bootstrap
    UI Frameworks
  • Piwik PRO Core
    Web Analytics
  • Adobe Fonts
    Web Fonts

Media & News

Finsbury Food Group's Email Address Formats

Finsbury Food Group uses at least 1 format(s):
Finsbury Food Group Email FormatsExamplePercentage
First.Last@finsburyfoods.co.ukJohn.Doe@finsburyfoods.co.uk
94%
First.Middle@finsburyfoods.co.ukJohn.Michael@finsburyfoods.co.uk
4%
First@finsburyfoods.co.ukJohn@finsburyfoods.co.uk
2%

Frequently Asked Questions

Where is Finsbury Food Group's headquarters located?

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Finsbury Food Group's main headquarters is located at Caerdydd, Wales cf14 4xr United Kingdom. The company has employees across 2 continents, including EuropeNorth America.

What is Finsbury Food Group's phone number?

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You can contact Finsbury Food Group's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Finsbury Food Group's official website and social media links?

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Finsbury Food Group's official website is finsburyfoods.co.uk and has social profiles on LinkedInCrunchbase.

What is Finsbury Food Group's SIC code NAICS code?

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Finsbury Food Group's SIC code is 2099 - Food Preparations, Not Elsewhere Classified NAICS code is 311 - Food Manufacturing.

How many employees does Finsbury Food Group have currently?

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As of May 2026, Finsbury Food Group has approximately 637 employees across 2 continents, including EuropeNorth America. Key team members include Chief Operating Officer: L. W.Chief Commercial Officer: G. C.Head Of Brands & Marketing: D. N.. Explore Finsbury Food Group's employee directory with LeadIQ.

What industry does Finsbury Food Group belong to?

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Finsbury Food Group operates in the Food and Beverage Manufacturing industry.

What technology does Finsbury Food Group use?

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Finsbury Food Group's tech stack includes Cloudflare Web OptimizationsGDPRjQuery CDNoEmbedABB RoboticsBootstrapPiwik PRO CoreAdobe Fonts.

What is Finsbury Food Group's email format?

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Finsbury Food Group's email format typically follows the pattern of First.Last@finsburyfoods.co.uk. Find more Finsbury Food Group email formats with LeadIQ.

Finsbury Food Group

Food and Beverage ManufacturingWales, United Kingdom501-1000 Employees

Finsbury Food Group is a United Kingdom–based food and beverage manufacturer, headquartered in Cardiff, Wales, with an employee base of 501 to 1,000 people. The company operates eight bakery sites across the UK under various names and produces cakes, bread and bakery snacks for main UK supermarkets' own labels as well as for high‑street restaurant chains, hotels and pubs. Its bread division produces fresh and frozen rolls, hot cross buns, muffins, artisan and organic breads, baguettes, doughnuts and morning pastries, while its cake division makes premium sponge and loaf cakes, seasonal cakes, celebration cakes and individually portioned snacks. Finsbury also makes celebration cakes under licence for brands such as Disney and Thornton’s, and is described as a leading maker of speciality breads including Cranks and Vogels. Recent corporate activity includes the acquisition of Flower & White Ltd in 2026 and a renewed licensing agreement with The Walt Disney Company, alongside new product developments such as Little Big Cake and limited edition cupcakes.

Section iconCompany Overview

Headquarters
Caerdydd, Wales cf14 4xr United Kingdom
Phone number
SIC Code
2099 - Food Preparations, Not Elsewhere Classified
NAICS Code
311 - Food Manufacturing
Employees
501-1000

Section iconFunding & Financials

  • $50M$100M

    Finsbury Food Group's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    Finsbury Food Group's revenue is estimated to be in the range of $50M$100M

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