Lean, high-value Fire Findings operates with a very small team yet achieves substantial revenue, indicating high-value engagements and potential for scalable managed services or partner-driven growth to expand capacity.

Online readiness With an online presence and integrated Stripe payments, there is an opportunity to strengthen web security, ensure PCI DSS alignment, and offer or upsell secure payment tooling and vulnerability scanning for their client interfaces.

Regional SMB focus Based in Michigan with local footprints, there is room to target regional small and mid-sized businesses for investigations, background checks, risk assessments, and tailored security services.

Tech security needs A stack featuring PHP, Nginx, JavaScript libraries, and marketing tools suggests opportunities to propose application security reviews, code-level vulnerability assessments, monitoring, and incident response planning.

Boutique growth path As a small firm in a market dominated by larger players, strategic partnerships, white-label offerings, or a scalable partner program could accelerate growth and broaden service reach.