Insights

Global Ad Tech FirstPartyCapital focuses on global investments in ad tech, martech, and digital media, presenting opportunities to align with portfolio companies across multiple regions and to offer cross-border collaboration, distribution partnerships, or strategic funding rounds to adjacent tech players.

Angel-Backed Network With angel-backed status and access to hundreds of senior industry executives, there is a clear sales pathway to offer enterprise-grade solutions, advisory services, or executive recruitment packages to portfolio companies seeking governance support, scale, or strategic hires.

Corporate Innovation Recent launch of a corporate innovation model signals openness to collaboration with corporates; there may be opportunities to pitch co-innovation programs, pilot engagements, or branded accelerators tailored for ad tech and martech use cases.

Data and Measurement Strategic investment from data/measurement leader DoubleVerify and the focus on data-driven ad tech indicate demand for measurement, analytics, and verification solutions; this presents a route to offer measurement tech, fraud prevention, or privacy-compliant data partnerships to portfolio firms.

Studio and Services Launch of FirstPartyStudio and active portfolio growth suggests a demand for professional services, go-to-market support, and product development assistance; there are sales opportunities in consulting, marketing tooling, and growth-focused partnerships for early-stage companies.

Similar companies to FirstPartyCapital

FirstPartyCapital Tech Stack

FirstPartyCapital uses 8 technology products and services including WordPress, Zoho, Shopify, and more. Explore FirstPartyCapital's tech stack below.

Media & News

FirstPartyCapital's Email Address Formats

FirstPartyCapital uses at least 1 email format:
FirstPartyCapital Email FormatsExamplePercentage
First@firstpartycapital.comJohn@firstpartycapital.com
100%

Frequently Asked Questions

What is FirstPartyCapital's official website and social media links?

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FirstPartyCapital's official website is firstpartycapital.com and has social profiles on LinkedIn.

How much revenue does FirstPartyCapital generate?

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As of August 2026, FirstPartyCapital's annual revenue is estimated to be $1M - $10M.

What is FirstPartyCapital's NAICS code?

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FirstPartyCapital's NAICS code is 52391 - Miscellaneous Intermediation.

How many employees does FirstPartyCapital have currently?

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As of August 2026, FirstPartyCapital has approximately 76 employees across 3 continents, including Europe, North America and Asia. Key team members include Limited Partner: P. W., General Partner: C. O. and Limited Partner: W. V. D. Explore FirstPartyCapital's employee directory with LeadIQ.

What industry does FirstPartyCapital belong to?

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FirstPartyCapital operates in the Venture Capital and Private Equity Principals industry.

What technology does FirstPartyCapital use?

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FirstPartyCapital's tech stack includes WordPress, Zoho, Shopify, Amazon Simple Email Service, Google Workspace, Sentry, Brevo and Datadog.

What is FirstPartyCapital's email format?

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FirstPartyCapital's email format typically follows the pattern of First@firstpartycapital.com. Find more FirstPartyCapital email formats with LeadIQ.
FirstPartyCapital logo

FirstPartyCapital

Venture Capital and Private Equity PrincipalsEngland, United Kingdom51-200 Employees

FirstPartyCapital is a London-based venture firm focusing on early-stage opportunities in ad tech, martech, and digital media with a global reach. Founders benefit from access to a broad network of hundreds of senior industry executives, while the firm provides a route for capital-market participants to engage with a global portfolio of adtech, martech, digital media, and data startups. Based in London, England, the company operates in the venture capital and private equity space with a mid-sized team.

Its communications are directed toward sophisticated investors and high net worth individuals as defined by the Financial Conduct Authority, and it maintains a newsletter and a podcast. Recent non-financial developments include the March 2026 launch of a corporate innovation model and the April 2025 introduction of FirstPartyStudio, which offers targeted expertise to technology businesses.

Section iconCompany Overview

NAICS Code
52391 - Miscellaneous Intermediation
Employees
51-200

Section iconFunding & Financials

  • $1M - $10M

    FirstPartyCapital's revenue is estimated to be in the range of $1M - $10M

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