Insights

Innovative Fitness Technology Fitly's SmartPlate leverages advanced AI and precise sensors to deliver scientifically validated nutrition tracking, appealing to premium health-conscious consumers and healthcare providers seeking effective weight management solutions.

Growing Health Market With a focus on combating lifestyle-related diseases and personalizing nutrition, Fitly is positioned within the booming $15 billion affluent weight loss market in the United States, indicating significant sales potential in health and wellness sectors.

Strategic Backing Supported by notable investors such as Goodwater Capital, Blue Cross Blue Shield, and Penn Medicine, Fitly has strong credibility and network access that can facilitate partnerships with insurance providers and health organizations for wider deployment.

Tech-Savvy Audience Fitly’s integration of modern digital marketing tools like Google Analytics, social media advertising, and advanced app technologies suggests effective channels to engage tech-savvy health consumers and expand customer base.

Market Expansion Opportunities Despite early revenue stages, Fitly’s innovative product offers opportunities for partnerships with healthcare providers, corporate wellness programs, and retail channels to accelerate sales growth and market penetration.

Fitly Tech Stack

Fitly uses 8 technology products and services including Twitter Ads, Linkedin Insight Tag, Google Hosted Libraries, and more. Explore Fitly's tech stack below.

  • Twitter Ads
    Advertising
  • Linkedin Insight Tag
    Analytics
  • Google Hosted Libraries
    Content Delivery Network
  • Cloudflare
    Content Management System
  • Google Fonts API
    Font Scripts
  • React
    Javascript Frameworks
  • Klaviyo
    Marketing Automation
  • Google Analytics
    Web Analytics

Media & News

Fitly's Email Address Formats

Fitly uses at least 1 format(s):
Fitly Email FormatsExamplePercentage
First@fitly.comJohn@fitly.com
46%
FLast@fitly.comJDoe@fitly.com
4%
FL@fitly.comJD@fitly.com
4%
First@fitly.comJohn@fitly.com
46%

Frequently Asked Questions

Where is Fitly's headquarters located?

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Fitly's main headquarters is located at 11801 Domain Blvd, Austin, Texas 78758, US. The company has employees across 3 continents, including AsiaNorth AmericaEurope.

What is Fitly's official website and social media links?

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Fitly's official website is fitly.com and has social profiles on LinkedInCrunchbase.

What is Fitly's NAICS code?

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Fitly's NAICS code is 71394 - Fitness and Recreational Sports Centers.

How many employees does Fitly have currently?

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As of October 2025, Fitly has approximately 9 employees across 3 continents, including AsiaNorth AmericaEurope. Key team members include Founder - Coo: N. B. S.Machine Learning Intern: Y. C.. Explore Fitly's employee directory with LeadIQ.

What industry does Fitly belong to?

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Fitly operates in the Wellness and Fitness Services industry.

What technology does Fitly use?

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Fitly's tech stack includes Twitter AdsLinkedin Insight TagGoogle Hosted LibrariesCloudflareGoogle Fonts APIReactKlaviyoGoogle Analytics.

What is Fitly's email format?

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Fitly's email format typically follows the pattern of First@fitly.com. Find more Fitly email formats with LeadIQ.

How much funding has Fitly raised to date?

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As of October 2025, Fitly has raised $40K in funding. The last funding round occurred on Jun 06, 2018 for $40K.
Fitly

Fitly

Wellness and Fitness ServicesUnited States2-10 Employees

Fitly, is a digital health company on a mission to improve human health and longevity. Our first step towards this goal is through SmartPlate, the world's most accurate food tracker and AI-powered nutrition personalization platform, helping consumers lose weight and combat lifestyle-related diseases for good.

Unlike a regular food scale, our state-of-the-art smart scales connect to your SmartPlate App to automatically analyze your meals in less than 5 seconds. With 3 highly precise weight sensors and food recognition AI, you can identify and weigh your carbohydrates, proteins, and fats all at once, so you'll never overeat or under-eat again.

SmartPlate, which is backed by Goodwater Capital ($2B fund), Blue Cross Blue Shield, and Penn Medicine, is the ONLY device that has been scientifically evaluated for the $15 billion affluent weight loss market in the United States.

Section iconCompany Overview

Headquarters
11801 Domain Blvd, Austin, Texas 78758, US
Website
fitly.com
NAICS Code
71394 - Fitness and Recreational Sports Centers
Employees
2-10

Section iconMedia & News

Section iconFunding & Financials

  • $40K

    Fitly has raised a total of $40K of funding over 5 rounds. Their latest funding round was raised on Jun 06, 2018 in the amount of $40K.

  • $1M

    Fitly's revenue is estimated to be in the range of $1M

Section iconFunding & Financials

  • $40K

    Fitly has raised a total of $40K of funding over 5 rounds. Their latest funding round was raised on Jun 06, 2018 in the amount of $40K.

  • $1M

    Fitly's revenue is estimated to be in the range of $1M

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