Insights

Expanding Instructor Network With FitSteps actively recruiting instructors across the UK, there are opportunities to supply instructor training materials, certification programs, and promotional partnerships to help scale their network and improve brand reach.

Digital Engagement Growth FitSteps utilizes a variety of online tools including WordPress, Omnisend, and Shopify, indicating potential for upselling digital marketing services, website enhancements, and e-commerce solutions to boost customer engagement and sales.

Corporate Wellness Partnerships Recent partnership with The Lifestyle Card suggests an openness to corporate collaborations, opening avenues for offering tailored wellness programs or corporate fitness packages to expand their market reach.

Market Expansion Opportunities As the company is in early growth stages with revenues under one million dollars, there is significant potential to develop licensing or franchise models, tapping into gyms, community centers, or online platforms for wider distribution.

Product Development Potential With four dances ready and more in development, there are prospects to offer online classes, instructional videos, or licensing of proprietary dance routines to fitness brands, online trainers, or health clubs for additional revenue streams.

Similar companies to FitSteps

FitSteps Tech Stack

FitSteps uses 8 technology products and services including jsDelivr, WordPress, Open Graph, and more. Explore FitSteps's tech stack below.

  • jsDelivr
    Content Delivery Network
  • WordPress
    Content Management System
  • Open Graph
    Content Management System
  • Keap
    Customer Relationship Management
  • Shopify
    E-commerce
  • Flickity
    Javascript Libraries
  • Preact
    Javascript Libraries
  • Omnisend Email Marketing & SMS
    Web Platform Extensions

FitSteps's Email Address Formats

FitSteps uses at least 1 format(s):
FitSteps Email FormatsExamplePercentage
First@fitsteps.co.ukJohn@fitsteps.co.uk
50%
First@fitsteps.co.ukJohn@fitsteps.co.uk
50%

Frequently Asked Questions

Where is FitSteps's headquarters located?

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FitSteps's main headquarters is located at Tyler, Texas United States. The company has employees across 2 continents, including EuropeNorth America.

What is FitSteps's official website and social media links?

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FitSteps's official website is fitsteps.co.uk and has social profiles on LinkedIn.

What is FitSteps's SIC code NAICS code?

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FitSteps's SIC code is 4899 - Communications Services, Not Elsewhere Classified NAICS code is 71394 - Fitness and Recreational Sports Centers.

How many employees does FitSteps have currently?

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As of January 2026, FitSteps has approximately 11 employees across 2 continents, including EuropeNorth America. Key team members include CEO: P. F.Director: N. K.Fitsteps Instructor & Dj: J. L.. Explore FitSteps's employee directory with LeadIQ.

What industry does FitSteps belong to?

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FitSteps operates in the Wellness and Fitness Services industry.

What technology does FitSteps use?

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FitSteps's tech stack includes jsDelivrWordPressOpen GraphKeapShopifyFlickityPreactOmnisend Email Marketing & SMS.

What is FitSteps's email format?

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FitSteps's email format typically follows the pattern of First@fitsteps.co.uk. Find more FitSteps email formats with LeadIQ.

FitSteps

Wellness and Fitness ServicesTexas, United States11-50 Employees

FitSteps is the result of a collaboration between two of the UK’s most famous ballroom dancers and Britain’s most successful swimmer! During the long, arduous dance training sessions that are an integral part of Britain’s most successful entertainment show, ‘Strictly Come Dancing’, Natalie Lowe, Ian Waite and Mark Foster had a great idea. They decided to mix together, for the first time, the graceful steps of Ballroom and the up tempo steps of the Latin dances to create a really fun, energetic and effective way to get fit fast that would appeal to everyone, even if they couldn’t dance. After working closely with a group of hand picked fitness professionals to ensure that the programme really delivers great fitness results, Fitsteps was born – a dance fitness programme that is ‘so much fun you don’t even realise you’re getting fit!’ FitSteps is based around twelve of the most popular ballroom and Latin dances and they’re at the stage where the first four, Waltz, Quickstep, Jive and Cha-Cha are ready to rock! The remaining eight dances will be developed over the course of the next few months. The dances have been designed to work for all age groups and all levels of ability and fitness. From the trials FitSteps have conducted so far, where they have had people from the age of 9 to 74 participating, the feedback has been terrific. We are currently recruiting FitSteps Instructors to deliver FitSteps throughout the UK.

Section iconCompany Overview

Headquarters
Tyler, Texas United States
SIC Code
4899 - Communications Services, Not Elsewhere Classified
NAICS Code
71394 - Fitness and Recreational Sports Centers
Employees
11-50

Section iconFunding & Financials

  • $1M

    FitSteps's revenue is estimated to be in the range of $1M

Section iconFunding & Financials

  • $1M

    FitSteps's revenue is estimated to be in the range of $1M

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