Award-winning platform Flexware Innovation’s LIFT orchestration platform has received industry recognition, including TechPoint Mira Tech Innovation of the Year. This highlights a compelling upsell opportunity to expand customers’ use of LIFT for broader material movement, orchestration and MES/SCADA enhancements.

Industrial integration focus The company emphasizes bridging automation, enterprise systems, and real-time data from shop floor to top floor. A sales angle is offering expanded integration services for customers facing data silos, with cross-sell potential into ERP, MES, and analytics layers.

Hitachi collaboration As a Hitachi Group Company actively partnering on solutions like LIFT and Industry 4.0 initiatives, there are opportunities to cross-sell to existing Hitachi customers or leverage joint go-to-market programs to win larger manufacturing digital transformation projects.

Leadership momentum Recent leadership appointment of a new Senior VP and General Manager signals strategic growth and focus. This presents a window to align with executives on scalable engagements, renewals, and expansion into new geographies or verticals.

Recognition and growth signals Industry awards and IGear certification position Flexware as a trusted systems integrator. Target opportunities with manufacturers seeking proven partners for complex automation, SCADA/MES upgrades, and broader digital modernization initiatives.