American craftsmanship Target small, US-based funeral product retailers and independent crematoriums that prioritize American-made, sustainable caskets to align with Florence Casket Co's strengths and messaging.

Sustainable sourcing Highlight opportunities with suppliers and distributors seeking eco-friendly materials and transparent supply chains, leveraging Florence Casket Co's emphasis on sustainable materials and American labor.

Digital presence Leverage the existing tech stack (Shopify, Prebid, Bootstrap) to propose digital marketing services, enhanced product listings, and performance advertising to boost online visibility and e-commerce sales.

Niche scale Position Florence as a boutique producer with strong quality and customization options to win partnerships with small funeral homes, local cemeteries, and regionals where large manufacturers underperform.

Growth readiness With revenue in the low-to-mid six figures and a lean team, offer scalable solutions such as channel partnerships, logistics optimization, and white-label or private-label opportunities to diversify revenue.