Strong Industry Presence With over 90 years of experience and representation across all sectors of trucking in Florida, the Florida Trucking Association offers extensive access to a wide network of trucking companies, suppliers, and related services, providing numerous partnership and membership expansion opportunities.

Recent Leadership Growth The appointment of new senior leaders such as Mary Lou Rajchel as CEO and Hannah Crow as Vice President of Strategic Development indicates a focus on strategic expansion and member engagement, presenting opportunities to align solutions with the association’s growth initiatives.

Workforce Development Focus Initiatives like the 'Jobs Beyond the Wheel' program highlight the industry's workforce challenges, creating a marketplace for recruitment solutions, training programs, and technology platforms to support staffing and skill development within trucking firms.

Technology Adoption The association's use of advanced digital tools such as Google Cloud, React, and social media campaigns reflects a modern approach, signaling openness to innovative solutions including digital marketing, data analytics, and safety management technologies.

Market and Event Engagement Participation in events such as Fleet Safety Awards and launching campaigns like 'Share the Road' demonstrates active engagement in safety and advocacy, offering opportunities to provide safety technologies, compliance solutions, and marketing partnerships to enhance their programs.