Insights

Innovative Commerce Solutions Fluid, a leader in digital commerce, offers innovative solutions that enhance customer shopping experiences and drive revenue. Their focus on creating head-turning, heart-stopping moments for shoppers presents a unique sales opportunity for businesses looking to differentiate their online presence.

Tech-Driven Shopping Experiences Fluid's fusion of strategy, design, and technology creates commerce experiences that transform digital shopping journeys. Leveraging technologies like Google Analytics, Wix, and HubSpot, Fluid offers a tech-driven approach that aligns with the evolving needs of customers, providing a compelling sales pitch for tech-savvy clients.

Acquisition by Astound Commerce Acquired by Astound Commerce, Fluid benefits from a larger network and resources, potentially opening up sales opportunities for cross-selling services or establishing collaborations that capitalize on the synergies between the two entities.

Revenue and Investment Growth With a revenue range of $10M - $50M and recent funding of $25M, Fluid demonstrates financial stability and growth potential. This financial health can be leveraged as a sales point to assure clients of the company’s reliability and capacity to support their business needs effectively.

Competitive Positioning and Client Acquisition As a key player in the industry compared to similar companies like Griffin and Luma, Fluid's unique approach to digital commerce positions it well for client acquisition. Highlighting its strong market positioning and successful track record could be a persuasive factor for businesses seeking reliable partners in the e-commerce space.

Similar companies to Fluid

Fluid Tech Stack

Fluid uses 8 technology products and services including Google Analytics, Wix, HubSpot, and more. Explore Fluid's tech stack below.

  • Google Analytics
    Analytics
  • Wix
    Content Management System
  • HubSpot
    Marketing Automation
  • Open Graph
    Miscellaneous
  • Oxygen
    Page Builders
  • PHP
    Programming Languages
  • Cloudflare Bot Management
    Security
  • Nginx
    Web Servers

Media & News

Fluid's Email Address Formats

Fluid uses at least 2 format(s):
Fluid Email FormatsExamplePercentage
FLast@fluid.comJDoe@fluid.com
92%
Last@fluid.comDoe@fluid.com
5%
First.Last@fluid.comJohn.Doe@fluid.com
3%
F.Last@configureid.comJ.Doe@configureid.com
88%
First@configureid.comJohn@configureid.com
12%

Frequently Asked Questions

Where is Fluid's headquarters located?

Minus sign iconPlus sign icon
Fluid's main headquarters is located at 1611 Telegraph Avenue 4th Floor Oakland, CA 94612 US. The company has employees across 6 continents, including North AmericaEuropeAsia.

What is Fluid's phone number?

Minus sign iconPlus sign icon
You can contact Fluid's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Fluid's stock symbol?

Minus sign iconPlus sign icon
Fluid is a publicly traded company; the company's stock symbol is TIFS.L.

What is Fluid's official website and social media links?

Minus sign iconPlus sign icon
Fluid's official website is configureid.com and has social profiles on LinkedIn.

How much revenue does Fluid generate?

Minus sign iconPlus sign icon
As of April 2024, Fluid's annual revenue reached $15M.

How many employees does Fluid have currently?

Minus sign iconPlus sign icon
As of April 2024, Fluid has approximately 157 employees across 6 continents, including North AmericaEuropeAsia. Key team members include Chief Executive Officer: M. T.Chief Executive Officer & President: A. W. I.Chief Executive Officer: J. W.. Explore Fluid's employee directory with LeadIQ.

What industry does Fluid belong to?

Minus sign iconPlus sign icon
Fluid operates in the Technology, Information and Internet industry.

What technology does Fluid use?

Minus sign iconPlus sign icon
Fluid's tech stack includes Google AnalyticsWixHubSpotOpen GraphOxygenPHPCloudflare Bot ManagementNginx.

What is Fluid's email format?

Minus sign iconPlus sign icon
Fluid's email format typically follows the pattern of . Find more Fluid email formats with LeadIQ.

How much funding has Fluid raised to date?

Minus sign iconPlus sign icon
As of April 2024, Fluid has raised $25M in funding. The last funding round occurred on Feb 21, 2012 for $25M.

When was Fluid founded?

Minus sign iconPlus sign icon
Fluid was founded in 1999.
Fluid

Fluid

Technology, Information and InternetCalifornia, United States51-200 Employees

For more than 15 years Fluid has transformed the way that people shop online by fusing uniquely powerful and beautiful ecommerce experiences with industry leading technology. And although the landscape is constantly shifting, one thing has never changed: our passion for always doing something amazing.

To us, amazing doesn't just mean new or different. It means that everything we create truly speaks to our customers, evoking the spirit of their brands and driving results. As pioneers in the digital commerce space, we have remained leaders by creating innovative solutions that enhance our customer's shopping experiences and drive revenue.

Everything we do comes down to one thing: turning shoppers into buyers. It’s about much more than “conversion” - it’s about creating head turning, heart stopping moments. It’s about getting into shoppers minds. It’s about understanding what’s possible, and going a step beyond.

At Fluid, we've fused our three core competencies — strategy, design and technology —  together to create commerce experiences and software that transform digital shopping from “a channel” into an integral part of every consumer's journey and mindset. Fluid is at the heart of digital shopping. A heart that is emotional, rational, functional, magical and beating strong.

Fluid was acquired in 2018 by Astound Commerce. In 2020, Fluid Configure spun off into the separate ConfigureID independent business.

Section iconCompany Overview

Headquarters
1611 Telegraph Avenue 4th Floor Oakland, CA 94612 US
Phone number
Stock Symbol
TIFS.L
Founded
1999
Employees
51-200

Section iconMedia & News

Section iconFunding & Financials

  • $25M

    Fluid has raised a total of $25M of funding over 1 rounds. Their latest funding round was raised on Feb 21, 2012 in the amount of $25M.

  • $10M$50M

    Fluid's revenue is in the range of $10M$50M

Section iconFunding & Financials

  • $25M

    Fluid has raised a total of $25M of funding over 1 rounds. Their latest funding round was raised on Feb 21, 2012 in the amount of $25M.

  • $10M$50M

    Fluid's revenue is in the range of $10M$50M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.