Expansive product portfolio Fluidra boasts an extensive range of innovative products and services under well-known brands like Jandy®, AstralPool®, and Polaris®. This diversified portfolio presents opportunities for cross-selling and upselling to existing and potential customers in the pool and wellness equipment market.

Strategic acquisitions The recent acquisition of Meranus, a leading distributor of pool equipment in Germany, showcases Fluidra's strategic expansion efforts. This presents an opportunity to leverage the company's expanded geographic presence and product offerings to target new customer segments and markets.

Technology investments Fluidra's investment in Coral Smart Pool, a company focusing on pool safety through AI, highlights a commitment to technological advancements. Sales professionals can leverage this innovative technology offering to attract customers looking for cutting-edge solutions and differentiate Fluidra in the competitive landscape.

Strong financial standing With a revenue of over $1 billion and significant funding of $514 million, Fluidra exhibits financial stability and growth potential. This financial health not only instills confidence in potential clients regarding the company's sustainability but also provides room for negotiations and tailored solutions to meet varied customer needs.

Talent acquisition and development Fluidra's strategic hiring of key personnel, such as Jaime Ramirez as the new CEO and industry expert Yvette Audet as the Business Development Manager, reflects a focus on assembling a high-performing team. Leveraging the expertise and networks of these professionals can open doors to building strategic partnerships and securing new business opportunities.