Policy Data Security Security and data protection are likely priorities given their use of the NIST Cybersecurity Framework and public policy advocacy across multiple states, indicating a need for robust cybersecurity services, risk assessment, and continuous monitoring.

CRM and Outreach With Salesforce Lightning in their tech stack and active coalition building, there is a clear opportunity to optimize donor management, grant tracking, and advocacy campaigns through advanced CRM customization, data integration, and marketing automation.

Digital Campaigns They invest in digital advertising and online campaigns, suggesting demand for martech, analytics, and website optimization services to improve reach and conversion for fundraising and advocacy.

Policy Partnerships Their focus on public policy, legal actions and coalition building signals opportunity to offer policy analytics, lobbying compliance platforms, and stakeholder engagement software to manage coalitions and track outcomes.

Data Visualization Recent launches like interactive maps and policy dashboards indicate a need for data visualization tools, GIS, and data integration services to support evidence-based advocacy and public reporting.