Expanding Customer Base With over 210 stores nationwide and a strong focus on delivering top shoe brands at competitive prices, there is significant potential to upsell high-demand products and exclusive brands to a broad and loyal customer base across South Africa.

Digital Engagement The company's active presence on social media platforms like Facebook and Instagram creates opportunities for targeted digital marketing campaigns and online promotions to drive foot traffic and online sales.

Tech-Savvy Shopper Utilization of tools like Facebook Pixel, TikTok Pixel, and SEO strategies indicates a tech-oriented approach, presenting opportunities to leverage data-driven insights for personalized marketing and enhanced customer experiences.

Revenue Growth Potential With an estimated revenue ranging from $100 million to $1 billion, there is strong market traction and potential for further expansion into new markets or product categories through strategic partnerships.

Market Positioning Footgear's focus on affordable, branded footwear positions it well to capitalize on market segments seeking value-for-money products, especially in an economy where cost-conscious purchasing remains a priority.