Insights

Growth Potential With a revenue range of 50 to 100 million dollars and over 200 employees, Forever New is an established player in the retail fashion industry with room for expansion and increased market share, especially within the South African market and potentially exploring new geographies.

Digital Engagement The company's use of advanced analytics and web technologies like Google Analytics Enhanced eCommerce and Google Tag Manager indicates a strong focus on digital marketing and online sales, presenting opportunities to offer marketing tools, analytics solutions, or website optimization services.

Market Positioning Positioned alongside similar mid-sized fashion retailers such as SHEIKE and Sportsgirl, Forever New targets modern femininity with a focus on casual and special occasion wear, opening opportunities for partnerships in fashion technology, POS systems, or supply chain enhancements tailored to similar customer segments.

Customer Experience The company's emphasis on celebrating all moments in a customer's life suggests opportunities to develop personalized shopping experiences, customer engagement platforms, or loyalty program solutions that enhance customer retention and lifetime value.

Sustainability & Innovation While specific sustainability initiatives are not detailed, the focus on timeless collections and modern femininity aligns with emerging consumer preferences for sustainable and ethically produced fashion, offering a channel for introducing eco-friendly materials, sustainable sourcing, or transparency solutions.

Forever New Tech Stack

Forever New uses 8 technology products and services including Google Analytics Enhanced eCommerce, Microsoft Ajax Content Delivery Network, Shopify, and more. Explore Forever New's tech stack below.

  • Google Analytics Enhanced eCommerce
    Analytics
  • Microsoft Ajax Content Delivery Network
    Content Delivery Network
  • Shopify
    E-commerce
  • Flickity
    Javascript Libraries
  • Shogun Page Builder
    Page Builders
  • Searchanise
    Search Engines
  • YouTube
    Video Players
  • Max Mega Menu
    Widgets

Media & News

Forever New's Email Address Formats

Forever New uses at least 1 format(s):
Forever New Email FormatsExamplePercentage
First.Last@forevernew.co.zaJohn.Doe@forevernew.co.za
50%
First.Last@forevernew.co.zaJohn.Doe@forevernew.co.za
50%

Frequently Asked Questions

Where is Forever New's headquarters located?

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Forever New's main headquarters is located at Cape Town, Western Cape ZA. The company has employees across 5 continents, including OceaniaAfricaAsia.

What is Forever New's official website and social media links?

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Forever New's official website is forevernew.co.za and has social profiles on LinkedIn.

What is Forever New's NAICS code?

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Forever New's NAICS code is 44-45 - Retail Trade.

How many employees does Forever New have currently?

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As of October 2025, Forever New has approximately 269 employees across 5 continents, including OceaniaAfricaAsia. Key team members include Chief Digital Officer: M. B.Head Of Human Resources: L. U.Ceo Officer: G. H.. Explore Forever New's employee directory with LeadIQ.

What industry does Forever New belong to?

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Forever New operates in the Retail industry.

What technology does Forever New use?

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Forever New's tech stack includes Google Analytics Enhanced eCommerceMicrosoft Ajax Content Delivery NetworkShopifyFlickityShogun Page BuilderSearchaniseYouTubeMax Mega Menu.

What is Forever New's email format?

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Forever New's email format typically follows the pattern of First.Last@forevernew.co.za. Find more Forever New email formats with LeadIQ.

When was Forever New founded?

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Forever New was founded in 2006.
Forever New

Forever New

RetailWestern Cape, South Africa201-500 Employees

Forever New is founded in Melbourne, Australia, and is loved across the globe, we're known for our effortlessly wearable and timeless collections that celebrate modern femininity.

We are dedicated to ‘making it her moment’ with fashion that makes her feel beautiful and confident, no matter what she’s doing; celebrating a milestone, graduation ceremony, first date, job interview, travelling, or just heading into the office, Forever New makes every moment special.

Forever New South Africa was established over 10 years ago and currently operates retail stores in South Africa's top shopping malls. 

While we’re a global brand, behind the scenes we’re a collective of close friends: fashion enthusiasts, designers, and in-store experts, who work non-stop to help our customers embrace and elevate their own personal style.

Section iconCompany Overview

Headquarters
Cape Town, Western Cape ZA
NAICS Code
44-45 - Retail Trade
Founded
2006
Employees
201-500

Section iconMedia & News

Section iconFunding & Financials

  • $10M$25M

    Forever New's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    Forever New's revenue is estimated to be in the range of $10M$25M

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