Expansion shifts Fountaine Pajot has ceased production of power catamarans and is shifting focus to its Veya Yachts brand in partnership with Couach, presenting an opportunity to cross-sell complementary models and engage buyers exploring higher-value, innovative sailing and motor yacht options.

Strategic partnerships Recent alliances with Beneteau Group and The Couach group indicate a collaborative strategy to expand offerings, including joint ventures like E-LEKTRA MARINE, suggesting channels for co-marketing, co-development, and access to broader distribution networks.

Award visibility Winning the Power 80 at the Yacht Style Awards 2026 enhances credibility and media exposure, providing a talking point for sales outreach to charter fleets and high-end buyers seeking proven, high-performance catamarans.

Market positioning Competitively positioned against Lagoon and other catamaran builders with a history since 1976 and a focus on seaworthiness and comfort, presenting a compelling narrative for charter operators and private buyers seeking dependable, high-quality sailing experiences.

Event-driven leads Active participation in sailboat and boat show events (Miami, Yacht Style Awards, etc.) and ongoing press coverage create opportunities for lead generation, partner referrals, and engagement with distributors and charter operators seeking new models and partnerships.