Diverse Industry Reach Franklin Group serves a wide array of industries including medical, sports, entertainment, food, and non-profit sectors, indicating potential opportunities to tailor services for specific market needs and expand into emerging sectors.
Strategic Partnership Network Recent collaborations with high-profile clients such as Big South Conference, Kroenke Sports & Entertainment, and Homestead-Miami Speedway highlight their strength in sports and entertainment marketing, presenting avenues to leverage these existing relationships for upselling or new long-term contracts.
Growth Potential With an estimated revenue between $50 million and $100 million and over 25 years of industry experience, Franklin Group demonstrates stability and growth potential, making it attractive for targeted marketing efforts and value-added service offerings.
Technology Utilization Utilizing a modern tech stack including cloud services, CDN, HTTP/3, and various web tools, Franklin Group shows openness to digital solutions which could be complemented with additional digital marketing or automation services to enhance client offerings.
Market Positioning As a specialized print and integrated marketing service provider with a niche focus and strong industry partnerships, Franklin Group is well-positioned to benefit from rising demand for customized marketing solutions and integrated branding campaigns across their key sectors.