Market shift Friedman and Company appears to have divested certain regional recycling operations to a larger national player, suggesting a strategic shift toward narrower geographies or different business models. This may indicate a need for ongoing waste and recycling solutions, asset disposition services, or transition support for customers affected by the sale.

Partnership opportunities The sale of El Paso and Albuquerque operations to Waste Connections creates potential cross-sell or partnership discussions around national-scale recycling and waste services, as Waste Connections expands footprint—offering Friedman’s former customers continuity in service under a larger network.

Technology stack The tech usage includes analytics and content management tools (Matomo, Piwik PRO Core, WordPress, Cloudflare, WP Engine) and recruitment/HR tech (iCIMS). This indicates a digitally active retailer with data capabilities and potential for client-facing digital procurement or customer portals to streamline recycling services.

Regional focus With a small to mid-size employee base and a Texas-based address, Friedman and Company likely serves local or regional retail clients. There may be opportunities to introduce scalable, cost-effective recycling programs, sustainability reporting, or local compliance services tailored to mid-market retailers.

Competitive landscape Operating in a market with players like Schnitzer Steel, SA Recycling, and others suggests a competitive environment for recycling and waste services. A value proposition could emphasize flexible service offerings, competitive pricing during expansion, and reliability for retailers seeking consistent sustainability partnerships.