Event Production Strength Established non-profit event management expert with 40+ years of experience and a flagship Riverbend Festival, indicating strong capabilities in planning, logistics, and vendor partnerships that can be positioned to attract sponsors and collaborators.

Festival Platform Riverbend Festival is Chattanooga’s premier long-running music event with three stages along the Tennessee River, offering potential sponsorship, media, and experiential marketing opportunities for brands seeking regional visibility.

Financial Scale Reported revenue range of 10M–25M suggests substantial event spend capacity and willingness to engage in larger partnerships, licensing, or turnkey event services for sponsors and corporate collaborators.

Digital & Analytics Tech stack includes Facebook Pixel, Google Tag Manager, WordPress and analytics tools, enabling data-driven sponsorship activations, audience targeting, and measurable ROI reporting for potential sponsors.

Collaborative Growth Recent collaboration with SoundCorps to open artist application processes points to openness to new programs and community partnerships, presenting opportunities for talent sponsorships, grants, and cross-promotional campaigns.