Strong Market Reach With a comprehensive portfolio of eleven television channels, six radio stations, and wide online presence, Prima Group achieves near 100% monthly coverage of the economically active population in the Czech Republic, presenting significant advertising and sponsorship opportunities.
Diversified Media Portfolio The company's mix of TV, radio, web platforms, and print magazines provides multiple touchpoints for advertising campaigns, enabling tailored solutions across different media formats and audience segments.
Digital Innovation Utilizing advanced technologies like Adobe, AWS, Google Analytics, and HbbTV, Prima Group offers opportunities for partners to leverage cutting-edge digital solutions, enhancing audience engagement and data-driven marketing strategies.
Growing Revenue Potential With annual revenues estimated between one and ten million dollars and extensive audience reach, the company presents a promising platform for media buying, sponsorships, and innovative content collaborations.
Leadership and Industry Position As the first Czech commercial TV station with a longstanding market presence since 1993, Prima Group holds a strong competitive position, open to strategic partnerships and expansion into new media ventures.