Fullstory Email Format
Software DevelopmentGeorgia, United States501-1000 Employees
FullStory is a mid-sized software company based in Atlanta, Georgia. It offers a behavioral data platform that integrates digital behavioral data into analytics workflows to convert each online visit into actionable insights. This approach helps technology leaders make more informed decisions and better understand customer interactions at scale. Its customers are enterprise businesses seeking to deepen customer understanding, improve funnel conversion, and identify high-value customers while monitoring for fraud and malicious activity. Operating in the software development industry, the company positions itself as a provider of behavioral analytics that support customer-centric decision making. In March 2026, FullStory launched StoryAI Premium, expanding its AI-enabled capabilities.