Market Leadership Gamut. Smart Media from Cox operates as the leading local television solutions provider, serving over 1,500 ad agencies and 4,500 advertisers across the US, offering extensive coverage and premium inventory that help brands optimize local advertising spend at scale.

Innovative Platforms The company has recently launched and upgraded digital products like LocalX and the Advanced Audience Engine, indicating a focus on advanced data-driven targeting and audience activation, creating opportunities to pitch innovative ad technology solutions to enhance client campaigns.

Strategic Partnerships Partnerships with HUMAN Security and FreeWheel demonstrate Gamut's commitment to integrating cybersecurity and broader ad tech capabilities, presenting prospects for integrated marketing solutions, security enhancements, and expanded digital ad offerings.

Growth and Expansion Recent activities such as attending Advertising Week New York and appointing new leadership reflect ongoing expansion efforts and strategic positioning in the local advertising space, offering avenues to collaborate on industry events or leadership opportunities.

Financial Potential With revenues between 50 and 100 million dollars and a focus on premium local inventory, Gamut presents opportunities for high-value ad placements and tailored advertising packages targeted at brands seeking localized and precise consumer engagement.