Cloud & Web Security Leverages cloud and web-hosting tools (AWS, Section.io CDN, Plesk, Apache) with a lean team, signaling an opportunity to offer managed cloud security, site hardening, backups, and continuous monitoring for Garrett's digital assets.

SMB Growth Fit As a small security and investigations firm with a tight headcount, there is potential to upsell bundled security services, remote monitoring, and integrated protection packages tailored for small to mid-sized businesses against larger competitors.

US Market Potential Texas base combined with an international domain (.ie) could indicate growth opportunities in the US market, including localization, regional partnerships, field service networks, and compliance support to win local security contracts.

Competitive Positioning Big players dominate the space, but Garrett can differentiate through agility, personalized service, quick deployment, and bespoke assessments for local customers, enabling a value-based alternative to leading firms.

Digital Marketing The presence on LinkedIn and a modern tech stack presents an opening for a formal lead generation program, local search optimization, and CRM-enabled outreach to convert inquiries into long-term security service agreements.