Target High-End Specializes in high-end homes and commercial projects across the United States and beyond, presenting a sales opportunity to target premium builders, architects, and developers seeking advanced glass block and structural glass solutions.

Fire-Rated Glass Launched 1919/13 F120 Clarity, the first clear glass block achieving a 120-minute fire rating under ASTM E119, enabling marketing to safety-conscious projects, compliance-driven remodels, and building code-driven renovations.

Education Offer Introduced a continuing education course on Glass Floor Walkways and Stair Treads, creating a channel to engage with architects, engineers, and contractors while expanding influence in specification and preferred supplier lists.

Flooring Innovation Recent launch of Glass Floor Walkways and Stair Treads signals a growth opportunity in architectural floors and mezzanines, allowing cross-sell to general contractors, interior designers, and commercial property developers.

Digital & Reach Utilizes multiple marketing tech and analytics tools (HubSpot, Hotjar, Piwik, WordPress, Mailchimp) to optimize outreach, lead capture, and content, suggesting a scalable, data-driven approach for targeted campaigns and account-based selling.