Geena Davis Institute Email Format
Entertainment ProvidersCalifornia, United States11-50 Employees
The Geena Davis Institute is a global, research-driven organization within the entertainment industry that focuses on advancing gender balance, inclusion, and reducing negative stereotypes in media. It was founded in 2004 by Academy Award-winning actor Geena Davis and is based in Los Angeles, California. The institute conducts analyses of how media representations depict six major marginalized groups—women, people of color, LGBTQIA+ individuals, people with disabilities, older adults (60+), and people with varying body types—across advertising, film, television, and video games. Its work relies on data-driven research that informs advocacy and helps content creators measure and reimagine their work to better reflect a diverse audience. The organization serves content producers, studios, and other industry practitioners seeking to address representation issues, and it has engaged in partnerships and collaborations, such as a 2026 strategic partnership with Women In Games.