Expansion through acquisitions George Weston Limited has a history of successful acquisitions, such as Company Histories and Bestfoods Baking Company. Identifying and targeting companies in the food and retail sector for potential acquisitions could lead to significant sales opportunities.

Leadership changes and growth Recent executive appointments like Per Bank becoming President and CEO of Loblaw indicate a focus on growth and innovation. Leveraging these leadership changes to establish new partnerships and collaborations within the retail industry can open doors for sales expansion.

Diversified portfolio and market presence With over 2,300 stores serving Canadians' everyday needs and a significant presence in the baking industry through Weston Foods, there are opportunities to offer complementary products and services to their existing customer base. Introducing new product lines or cross-selling strategies could drive sales growth.

Employee engagement and brand loyalty Being Canada's largest private sector employer, George Weston Limited has a vast workforce that can influence consumer behavior. Developing employee-focused sales incentives and loyalty programs can enhance brand advocacy and increase sales through word-of-mouth and employee referrals.

Strategic partnerships and market positioning Establishing strategic partnerships with companies like Choice Properties REIT and leveraging their extensive market reach can create synergies for joint promotional activities. Collaborating with key players in the retail and food industry can result in cross-promotional sales opportunities.