Strategic Partnerships Giftcards.com has established partnerships with renowned companies such as Julius Baer Group Ltd., American Greetings Corp., and recently with Pokémon Go. Leveraging these partnerships could open avenues for cross-promotions and joint marketing efforts to drive sales.

Product Diversification The introduction of new product lines like Giving Good gift cards and Happy Cards showcases Giftcards.com's commitment to diversifying its offerings. Sales teams can capitalize on the popularity of these unique cards to attract a broader customer base and drive revenue growth.

Tech Integration Utilizing a tech stack that includes Signifyd, Facebook Pixel, and Fastly indicates Giftcards.com's readiness to leverage data analytics and digital marketing tools. Sales professionals can use these insights to tailor personalized marketing campaigns and improve customer engagement.

Industry Recognition Receiving awards such as the ChoiceTM Award for Best Online Prepaid Card Retailer highlights Giftcards.com's industry credibility and customer appeal. Sales teams can leverage these accolades to build trust with potential clients and differentiate themselves in the market.

Revenue Potential With a revenue ranging between $100M to $1B, Giftcards.com demonstrates strong financial health and growth potential. Sales development representatives can target high-value clients and tailor solutions that align with a company of Giftcards.com's scale and revenue capacity.