Global Grind Email Format
Online Audio and Video MediaNew York, United States11-50 Employees
Global Grind operates as an online media platform focused on hip-pop culture, delivering celebrity coverage, lifestyle content, entertainment news, and music and style reporting through an authoritative voice. The site targets a multi-racial, 18–34 audience and provides a mix of blogs, exclusives, and multimedia experiences that reflect and influence trends in culture and entertainment. Based in New York City, the company presents its content as a space where users can discover, collect, share, and discuss content aligned with their tastes. The business is positioned within online audio and video media, catering to readers and viewers who want access to what their peers are engaging with, and it has roots dating back to its founding by Russell Simmons. A portion of the company’s operations include curating and premiering content, such as video releases for artists, and the platform emphasizes interactive engagement and social discovery.