Insights

Expansion Opportunity Go Ape operates 37 locations across the UK with recent international expansion to the United States, suggesting a strong appetite for growth and potential for new venue partnerships or franchise-like collaborations in regions with similar outdoor adventure demand.

Adult Experience Upsell Upcoming adults-only sessions indicate a willingness to diversify experiences beyond traditional family and group outings, presenting cross-sell opportunities to corporate groups, fitness enthusiasts, and bachelor/bachelorette event planners.

Group & Education Growth Strong emphasis on school trips and group experiences, plus team-building offerings, signals durable demand from educational institutions and corporate clients, ideal for bulk booking packages, seasonal campaigns, and retainer-based programs.

International Partnerships Recent opening in Forest, Virginia and collaboration with Bluewater on outdoor spaces point to potential for joint ventures, licensing, or turnkey project opportunities with tourism developers and outdoor recreation operators.

Digital Engagement Tech stack includes Google Maps, analytics, and performance tracking; leverage for targeted digital campaigns, location-based promotions, and personalized experiences to drive visits, memberships, and group bookings.

Similar companies to Go Ape

Go Ape Tech Stack

Go Ape uses 8 technology products and services including Hotjar, Linkedin Insight Tag, Cookiebot, and more. Explore Go Ape's tech stack below.

Media & News

Go Ape's Email Address Formats

Go Ape uses at least 8 email formats:
Go Ape Email FormatsExamplePercentage
First.Last@goape.co.ukJohn.Doe@goape.co.uk
83%
First@goape.co.ukJohn@goape.co.uk
9%
FLast@goape.co.ukJDoe@goape.co.uk
7%
F-Last@goape.co.ukJ-Doe@goape.co.uk
1%
First.Last@goape.comJohn.Doe@goape.com
86%
First@goape.comJohn@goape.com
8%
LastFirst@goape.comDoeJohn@goape.com
4%
First-Last@goape.comJohn-Doe@goape.com
2%

Frequently Asked Questions

What is Go Ape's official website and social media links?

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Go Ape's official website is goape.co.uk and has social profiles on LinkedIn.

How much revenue does Go Ape generate?

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As of August 2026, Go Ape's annual revenue is estimated to be $100M - $250M.

What is Go Ape's NAICS code?

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Go Ape's NAICS code is 713 - Amusement, Gambling, and Recreation Industries.

How many employees does Go Ape have currently?

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As of August 2026, Go Ape has approximately 531 employees across 3 continents, including Europe, North America and Oceania. Key team members include Head Of Performance Marketing: M. C., Head Of Data: M. P. and Head Of People: C. S. Explore Go Ape's employee directory with LeadIQ.

What industry does Go Ape belong to?

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Go Ape operates in the Recreational Facilities industry.

What technology does Go Ape use?

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Go Ape's tech stack includes Hotjar, Linkedin Insight Tag, Cookiebot, StackAdapt, Mailchimp, Intercom, Mautic and New Relic.

What is Go Ape's email format?

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Go Ape's email format typically follows the pattern of First.Last@goape.co.uk. Find more Go Ape email formats with LeadIQ.

When was Go Ape founded?

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Go Ape was founded in 2002.
Go Ape logo

Go Ape

Recreational FacilitiesEngland, United Kingdom501-1000 Employees

Go Ape operates outdoor adventure courses set in forested environments, featuring high rope crossings, long zip treks, suspended nets, and rugged off-road Segway trails. These experiences appeal to individuals and groups seeking active outdoor recreation, with offerings for families as well as thrill-seekers. In addition to standalone visits, the company runs immersive outdoor programs for groups of all sizes, including team-building activities and school trips.

Headquartered in Fornham St. Martin, Suffolk, Go Ape runs 37 locations across the UK, so residents are never more than an hour from a site. Its school trips have been nominated by teachers for four consecutive years, reflecting engagement with educational groups. In March 2026, Go Ape expanded internationally with a new location in Forest, Virginia.

Section iconCompany Overview

NAICS Code
713 - Amusement, Gambling, and Recreation Industries
Founded
2002
Employees
501-1000

Section iconFunding & Financials

  • $100M - $250M

    Go Ape's revenue is estimated to be in the range of $100M - $250M

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