Goldfish Ads

Software DevelopmentNew York, United States11-50 Employees

We deliver cohorts in the attention economy. We have two lines of business:
DATA SOLUTIONS & DOOH SOLUTIONS

DATA SOLUTIONS
At Goldfish Ads, we challenge the norms of one-to-one marketing.
We've unlocked the power of data without invading privacy. No PII, no cookies. Join marketers, agencies, and DSPs who've set sail with us. We prioritize group and cohort targeting, propelling us beyond the conventional reliance on individual data and personal information. We eradicated the need for cookies and any handling of personally identifiable information (PII), ensuring unwavering privacy and strict compliance with data protection regulations. Our Geograph, a relevance engine fueled by advanced data analysis, discerns the most optimal clusters of individuals who encapsulate your desired target audiences. Leveraging the power of geographical and temporal information, our technology achieves results without ever encroaching upon sensitive PII. Instead, we match to geographic boundaries such as postcodes and sometimes include a time component too. As an example, using a hotspot algorithm, we determine optimal cohorts for each postcode based on spatial proximity, enabling accurate identification of "High-High" areas crucial for audience targeting,  and cannot be calculated accurately without an advanced spacial algorithm.  

Swim against the current of identity and embark on a privacy-conscious journey. It’s about time. 

DOOH MEDIA
UNLOCK the full potential of DOOH campaigns with remarkable ease. Picture a world where integration is seamless,where planning is optimized,easy and fast. Where DOOH seamlessly fits into your marketing strategy.Calling all advertisers, agencies, publishers, and local advertising heroes! Let's embark on this extraordinary journey to revolutionize DOOH advertising.

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