Sustainability Platform Good On You operates a comprehensive brand ratings system with data on 6,000+ brands and 1,000+ data points, offering a rich sustainability intelligence asset for retailers and fintech platforms seeking to power conscious shopping experiences.

B2B Collaboration Their ratings technology already powers major platforms like Yoox Net-A-Porter and Klarna and underpins the Sustainable Retail Index for landlords, indicating strong potential for expansion partnerships with additional retailers, marketplaces, and real estate portfolios.

Revenue Levers With annual revenue in the low-to-mid seven figures and a diversified tech-enabled product suite (ratings API, Good Measures hub, affiliate network), there is opportunity to upsell data access, analytics, and premium sustainability tooling to existing customers and new verticals.

Market Opportunity Growing demand for transparent ESG data across fashion, beauty, and retail real estate creates cross-sell potential into brands seeking credibility, with possible expansion into beauty-specific scorecards and sector-specific benchmarking.

Strategic Alliances Recent partnerships and initiatives with associations and industry initiatives (SRI Association, digest launches, Needle Movers List) signal openness to co-development and co-marketing programs that can accelerate enterprise deals and co-branded campaigns.