Insights

Growing Digital Presence Good Sam has launched comprehensive digital platforms like RV.com and expanded its online community, indicating strong potential for digital advertising, affiliate marketing, and partnership opportunities to enhance customer engagement and drive sales.

Expanding Affiliate Network The recent addition of 35 new parks to the Good Sam network and collaborations with RV resorts like Campland highlight opportunities for cross-promotional partnerships, campground bookings, and loyalty programs to attract more RV travelers.

Innovative Engagement The launch of the Good to Go sweepstakes and other promotional events demonstrate effective strategies for attracting active travelers, suggesting sales opportunities through targeted merchandise, branded accessories, and ancillary services.

Focus on Safety and Convenience Partnerships for electric RV charging stations and safety initiatives like The Sunland Promise position Good Sam as a provider of essential services and solutions, paving the way for sales of roadside assistance, insurance packages, and safety equipment.

Market Trend Alignment With a focus on digital innovation and expanding network of RV parks, Good Sam aligns with the increasing trend of leisure travel and outdoor recreation, offering options for targeted marketing and product offerings tailored to evolving consumer preferences in the RV industry.

Good Sam Tech Stack

Good Sam uses 8 technology products and services including Trident AB, Google Ads, Rakuten, and more. Explore Good Sam's tech stack below.

  • Trident AB
    A/B Testing
  • Google Ads
    Advertising
  • Rakuten
    Affiliate Advertising Networks
  • Amazon Web Services
    Cloud Hosting
  • Cloudflare
    Content Management System
  • MySQL
    Database
  • Font Awesome
    Font Scripts
  • Dynatrace RUM
    Real User Monitoring

Media & News

Good Sam's Email Address Formats

Good Sam uses at least 1 format(s):
Good Sam Email FormatsExamplePercentage
First.Last@goodsam.comJohn.Doe@goodsam.com
47%
FLast@goodsam.comJDoe@goodsam.com
5%
FirstL@goodsam.comJohnD@goodsam.com
1%
First.Last@goodsam.comJohn.Doe@goodsam.com
47%

Frequently Asked Questions

Where is Good Sam's headquarters located?

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Good Sam's main headquarters is located at 7520, 650 Three Springs Rd, Bowling Green, Kentucky 42104, US. The company has employees across 3 continents, including North AmericaAsiaAfrica.

What is Good Sam's official website and social media links?

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Good Sam's official website is goodsam.com and has social profiles on LinkedIn.

What is Good Sam's NAICS code?

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Good Sam's NAICS code is 44-45 - Retail Trade.

How many employees does Good Sam have currently?

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As of October 2025, Good Sam has approximately 282 employees across 3 continents, including North AmericaAsiaAfrica. Key team members include Head Of Brand Creative And Social: J. S.Svp, Marketing: D. J.Director Of Crm: R. A.. Explore Good Sam's employee directory with LeadIQ.

What industry does Good Sam belong to?

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Good Sam operates in the Retail industry.

What technology does Good Sam use?

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Good Sam's tech stack includes Trident ABGoogle AdsRakutenAmazon Web ServicesCloudflareMySQLFont AwesomeDynatrace RUM.

What is Good Sam's email format?

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Good Sam's email format typically follows the pattern of First.Last@goodsam.com. Find more Good Sam email formats with LeadIQ.

When was Good Sam founded?

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Good Sam was founded in 1966.
Good Sam

Good Sam

RetailUnited States201-500 Employees

57 years ago, a community of drivers came together to help each other explore 15,000 miles of brand new highway. They placed a simple sticker on their RVs: Good Sam.

Today that sticker has grown into a network of millions of fellow travelers sharing the same belief that we'll go further together. We continue to champion the heritage of the open road.

Roadside assistance. Insurance. Campgrounds. 
With Good Sam, you're good to go.

Section iconCompany Overview

Headquarters
7520, 650 Three Springs Rd, Bowling Green, Kentucky 42104, US
NAICS Code
44-45 - Retail Trade
Founded
1966
Employees
201-500

Section iconFunding & Financials

  • $50M$100M

    Good Sam's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    Good Sam's revenue is estimated to be in the range of $50M$100M

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